Aptar’s Inune perfume pumps equip Valentino’s Anatomy of Desires line


The seven distinctive fragrances (30ml and 100ml codecs) and two perfume enhancers (30ml) of Valentino Magnificence’s new assortment of high fashion perfumes are every topped with the Basic Inune perfume pump paired with a stepped collar, each manufactured and adorned in Aptar Magnificence’s French services.

The pumps and collars are anodized in a particular color-matching hue. The highest of the actuator is branded with a ‘V’, laser engraved after the anodization course of, to disclose the pure colour of the aluminum.

Basic Inune is a best-seller in our status perfume pump portfolio. It’s quick changing into a favourite amongst luxurious homes, who require premium high-performing options that adapt to their completely different assortment kinds whereas guaranteeing a robust model picture,” mentioned Louise Maillot, Regional Platform Supervisor Status Perfume, Advertising and marketing EMEA at Aptar Magnificence.

The seven completely different scents in Valentino Magnificence’s assortment might be layered and personalised with two perfume enhancers, that can be worn alone. Basic Inune’s exact diffusion completely lends itself to layering behaviors – a pattern amongst shoppers who’re personalizing blends as a part of their identification.

The perfume pump options an SNI15 neck end and a gentle actuation that delivers a fast, effective spray at a 30° angle. The sturdy pump affords an invisible mechanism and excessive compatibility with all kinds of formulation, together with some alcohol-free, with no contact with metallic inside the pump.

Like the remainder of the Inune vary, Basic Inune is POM-free [1]. The pump is recyclable along with the bottle within the glass recycling stream (topic to native capabilities).

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