Sustainability 101: What’s packaging sustainability?


Sustainability 101 is a weblog sequence which you could flip to for details about completely different environmental phrases which will come up at work, throughout discussions with pals, and even at your loved ones gatherings.


Whether or not we’re buying grocery objects wrapped in plastic or receiving a house cargo packed in polystyrene peanuts, packaging is a part of our on a regular basis lives. Nevertheless, a lot of it turns into waste after one use.

In accordance with the Organisation for Financial Co-operation and Growth (OECD), 31% of plastics produced are for packaging – usually single-use and with a mean six-month lifespan. Plastic is extensively used as an efficient packaging materials, however as waste within the atmosphere, it may have a adverse impression.

Analysis printed within the November 16, 2024, Journal of Hazardous Supplies Advances reveals that that in landfills, plastic can emit toxins and turn out to be a supply of greenhouse gases (GHGs), and in oceans, it may break down into microparticles that might disrupt meals chains and contribute to a wide range of well being problems.

Another non-recyclable or non-compostable packaging objects embody foam, aluminum foil with meals residue, and fused parts reminiscent of cardboard connected to foam that can’t be simply separated for recycling.

How does this affect shoppers’ selections? A 2025 McKinsey & Firm survey stories that 77 p.c of respondents think about recyclable packaging “extraordinarily vital” or “essential,” whereas 62 p.c responded the identical about packaging constituted of recycled supplies.

Packaging sustainability: Supplies matter

A person wearing a black shirt opening a cardboard box with a product inside.
Crew member reviewing Cisco product packaging.

In a round economic system, industries modify their processes to allow the reuse and regeneration of supplies. The purpose is to make merchandise with the smallest environmental impression utilizing the fewest assets attainable.

By specializing in supplies, corporations could make their product containers and parts extra sustainable, reminiscent of berry growers utilizing compostable trays or cosmetics producers utilizing refillable containers for post-purchase reuse.

Another methods embody:

  • Decreasing or eliminating pointless parts
  • Utilizing QR codes to digitize data vs. printed supplies
  • Incentivizing shopper recycling with rewards or by offering clear directions on find out how to recycle

Utilizing these alternate options may also help scale back packaging waste whereas aligning with buyer values. It additionally may also help scale back packaging prices, optimize house effectivity, and construct in regulatory compliance.

How Cisco’s technique has advanced to suppose “contained in the field”

For Cisco, packaging sustainability is the observe of minimizing waste by lowering or eradicating sure supplies — reminiscent of single-use plastic baggage and foam — and changing them with various supplies which are renewable, recyclable, or each.

In 2019, Cisco developed a set of Round Design Rules for its merchandise throughout 5 classes — certainly one of which is packaging and equipment. Product groups and packaging engineers in our Provide Chain Operation workforce collaborate on the outset of the design section to craft a bundle that gives the optimum stability of product safety and circularity. Lots of our merchandise now incorporate recyclable fiber-based cushions like FiberFlute®, paper tube cushions, and molded pulp to exchange foam. Via Cisco’s No Paper Initiative, QR codes for digital product data keep away from materials use altogether.

A superb instance is the Cisco Ceiling Microphone Professional bundle, which is totally fiber based mostly. As an alternative of plastic trays, we opted for unbleached molded pulp-fiber trays which are robust sufficient to cushion the delicate unit, but mild sufficient for cost-effective transport. We additionally swapped out the traditional single-use plastic bag with a custom-fit paper sleeve that totally encases the unit and shields it from mud and abrasion.

Packaging from legacy merchandise may be modified for circularity as nicely, and Cisco’s Catalyst 9300 Enterprise Swap is a major instance.

To interchange foam, we used recycled thermoforms to cushion the chassis — eliminating about 250 metric tonnes of froth yearly — and recycled and recyclable fiber-based retention packs for the ability provide models — avoiding roughly 70 further metric tonnes per 12 months. To remove plastic baggage, we opted for paper flag labels on energy cords, consolidated small components throughout a number of baggage, and swapped out plastic for paper-based envelopes. In fiscal 2025, Cisco utilized these packaging modifications to the brand new technology Cisco C9350 good switches.

Two Cisco products inside different packaging.Two Cisco products inside different packaging.
(on left) Earlier than: Ceiling Microphone Professional packaging enclosed in a single-use plastic bag. (on proper) After: Ceiling Microphone Professional packaging fitted with molded pulp protecting trays and paper-based glassine sleeve changing plastic bag.

Packaging sustainability: A Round Design Precept

Round Design Rules have reworked the product and packing design course of at Cisco. Different examples of how we incorporate circularity into our packaging embody:

  • Decreasing supplies utilization with a heightened deal with plastics discount
  • Designing containers and packing supplies to be separable and simply recycled at finish of use
  • Utilizing post-consumer waste in new packaging components
  • Eliminating paper documentation in new product shipments
  • Decreasing the cargo of unused equipment by providing our clients an opt-out possibility through the ordering expertise
  • Utilizing multipack options to cut back materials utilization and bundling containers for big shipments to cut back the variety of bins wanted

By utilizing extra environment friendly, renewable, and recyclable supplies, Cisco not solely helps hold waste out of landfills however reduces prices and saves assets.

Be taught extra about these initiatives and Cisco’s packaging sustainability objectives within the Cisco Function Reporting Hub.

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