In the event you’re excited about beginning your personal natural skincare model, you may need doubts over whether or not you are able to do it.
Perhaps you don’t know if you may make cash. Perhaps you don’t have a background within the magnificence trade. Perhaps everybody round you is sceptical. And perhaps you repeat all of this to your self, quietly, on a loop.
This week’s Inexperienced Magnificence Conversations episode is for you.
System Botanica graduate Khulan Davaadorj began Lhamour in her kitchen in Mongolia, with no enterprise background, no funding, and no roadmap.
She made her first gross sales from her private social media accounts. She survived a theft two weeks after transferring into her first workplace. And she or he saved going.
Twelve years later, Lhamour is Mongolia’s premier natural skincare model, with three flagship shops in Ulaanbaatar, a presence in airport duty-free, a warehouse in LA, a distributor in China, and revenues heading in the direction of $1.2 million this 12 months.
In the event you’ve questioned what life might be like in the event you began a magnificence model, you want to take heed to Khulan.
“Don’t be scared. You reside as soon as, and also you’ve received to do what creates happiness for you. No person else has to dwell your dream.” — Khulan Davaadorj, Lhamour Skincare
On this episode with Khulan Davaadorj, you’ll hear:
- Beginning an natural skincare model can utterly change who you’re, not simply what you do. Khulan describes herself earlier than Lhamour as shy, anxious, and liable to people-pleasing. Twelve years on, she says she barely recognises that model of herself. The boldness that comes from constructing one thing actual, watching it attain folks internationally, and proving unsuitable everybody who didn’t perceive the imaginative and prescient has modified her at a basic stage. She now has a second startup on the go. She has the liberty to work on her personal phrases and be current for her daughter. And when her six-year-old sees Lhamour merchandise out on this planet, her eyes mild up. That, Khulan says, tells her she made the suitable name.
- Beginning small and staying lean just isn’t a drawback. Khulan began in her kitchen with financial savings, no funding, and no manufacturing infrastructure. She factors out that natural skincare is among the few sectors the place that is genuinely attainable. Even now, at revenues heading in the direction of $1.2 million, the Lhamour manufacturing workforce is 30 folks working in a facility she describes as wanting like a bakery.
- The leap from making merchandise to constructing a model is the toughest transition. For the primary two years, Khulan pushed merchandise into any retailer that will take them. It was solely when she stopped and requested who her buyer really was that issues shifted. As soon as she understood her buyer, she stopped attempting to promote to everybody, pulled again from supermarkets and random retail, and opened her first flagship retailer. The vacationer vacation spot standing, the airport duty-free placement, and the worldwide recognition all adopted from that readability.
- Delegation just isn’t a administration approach — it’s a survival talent. For the primary 5 years, Khulan was concerned in each element, proper down to bathroom paper orders. When she had her daughter and hit the wall, she had no alternative however at hand issues over — and found that giving her workforce actual autonomy made the enterprise develop sooner, not slower. A number of of the individuals who joined Lhamour in these early years are nonetheless there over a decade later. The Mongolian operation now runs completely with out her whereas she focuses on worldwide growth.
- The recommendation she’d give her youthful self applies to anybody listening. Don’t be scared. Khulan says she spent the early years anxious, people-pleasing, and listening to everybody besides herself. Wanting again, the one factor she’d change is how a lot vitality she spent on the worry. She additionally notes that in lots of Asian cultures, failure carries a specific stigma — however her view is that if it doesn’t work out, not less than you’ll by no means have the remorse of not having tried.
Meet our visitor: Khulan Davaadorj, Founding father of Lhamour Skincare

Khulan Davaadorj is the founding father of Lhamour, Mongolia’s first natural skincare model, constructed from her kitchen after extreme eczema led her to create merchandise utilizing the Arctic botanicals rising round her.
A System Botanica graduate, Khulan holds an MSc from the Hertie Faculty of Governance and Columbia College and was beforehand recognised as Forbes 30 Underneath 30 and Asia-Pacific’s Finest Entrepreneur in 2016.
Over 12 years, she has grown Lhamour from a kitchen startup to a model with greater than 70 handmade merchandise, three flagship shops in Ulaanbaatar, airport duty-free placement, and worldwide distribution throughout Asia and the US. The model sources sea buckthorn, yak’s milk, rosehip, nettle, and different botanicals from small household farms throughout Mongolia, and launched Mongolia’s first zero-waste refill nook a decade in the past.
Discover out extra about Lhamour Skincare:
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Lorraine Dallmeier is a Biologist, Chartered Environmentalist and the CEO of System Botanica, the award-winning on-line natural beauty science faculty. Learn extra about Lorraine and the System Botanica Group.

