For the 2025 vacation season, Nuxe made a daring assertion with an outsized interpretation of its iconic Huile Prodigieuse bottle. Groupe Verpack led the undertaking finish to finish, from technical conception to the supply of totally packaged merchandise.
This undertaking exemplifies Verpack’s collaborative, partnership-based method with manufacturers. Important analysis was performed, particularly in design and product engineering, to beat the challenges associated to the calendar’s weight when totally crammed, since it’s designed to be held by its “cap”: specialised chopping, meticulous ending, and exact gluing had been all important to the undertaking’s success.
24 days of surprises
Respecting the proportions and shapes of the bottle and recreating its golden cap in three dimensions, this inflexible coffret is designed with two panes that, when mixed, comprise 24 containers of various sizes. When closed, the cap takes form as the 2 sides match collectively.
The ornament was achieved by way of metallization switch, a course of wherein a movie is utilized and the plastic layer is subsequently eliminated. Printing was carried out utilizing the four-color technique whereas the model’s emblem was achieved due to sizzling stamping. The cap required handbook meeting, whereas the calendar physique was machine-produced. Verpack was additionally in command of inserting the merchandise into every field and becoming them contained in the calendar.
For this launch, Groupe Verpack responded to the model’s demand for a full-service resolution combining experience from three of its services: Printing in Avallon, handbook operations and packing in Migennes, each within the Burgundy area of France, and the handbook meeting of the cap in Sousse, Tunisia.
